February 2010 Search Engine Company Statistics

Mar 28
2010

February 2010 Search Engine Company Statistics

February 2010 search engine company statistics show that Google is still in the lead by far!

Google continues its reign as King of the search engine industry while holding more than 65% of the recorded online searches.  At the very bottom of the top 10 search engine company list is Whitepages with only 0.3% of the searches.

Yahoo Search came in 2nd place during this month of February 2010, with 2% more than Bing, demonstrating that even with all that money that Bill Gates has shoveled into once again attempting to compete in the online arena, Microsoft has still not quite figured out what they are doing wrong.  Perhaps it could simply be a matter of Google having too many satisfied customers with no reason to change, but then, why can’t Bing seem to even steal Yahoo’s customer base more effectively?

All of the search engine companies below Yahoo and Bing in the top 10 search engine company stats hold less than 3% of the market.

Also, while the search engine companies continue to compete for “Top Dog” status in meeting the needs of Internet searchers, their fight is proven to be a significant and worthy cause as television viewing continues to decrease and Internet usage consistently increases.  Latest reports showed that in Canada, the time spent on the Internet has now surpassed the time spent viewing television.

This trend is occurring all over the westernized world and has been building steam without let-up.  While there were those experiences many years ago where the dot com companies all seemed to go bust, the fact remains that the Internet never died and has kept climbing up the scales 10 steps at a time for the commercial world.

There were a number of pieces that had to be connected years ago in order to fully bring the Internet to the attention of all, but this has been thoroughly accomplished and the progression is not slowing any time soon.

SEO Changes: Keep Your Business Current!

What businesses need to understand in their efforts to compete with Internet advertising and through business websites is that at times, they may have to re-invent themselves online.  This means that using the resources that understand the successful methods to use in an online business marketing strategy is key, as these Internet advertising techniques are not a learn it once and then go with it kind of a deal.

Technology advances and so must our comprehension of how to best leverage that technology to reach the potential customers and maintain current clientele.  If you are running a business, it is not likely that you have the time to keep up with the fast pace of technology’s advancement in the online arena.  Therefore, you must use the resources available to you for this process and if you are going to get the most bang for your buck, you will use an SEO service that consistently stays on top of the latest information and trends and the ways to best utilize this data.

You cannot expect one of your current employees to take on and learn quickly enough all of the many details involved in online marketing and search engine optimization, nor can you expect to pay an employee less than you would be paying an SEO service.

SEO Services

With SEO services, you will save money and experience better results…That is…with the right SEO service.  There are a lot of companies out there that only learn one or two pieces of the puzzle and then go into business promising excellent results. They might even work out of fancy offices and sound like they know what they are talking about, but be careful and do a bit of research first.  Don’t let yourself get steamrolled by SEO companies that try to show you page captures of results, rather than a long list of real-time search results proving their abilities.

Also, be wary of any SEO company that isn’t interested in providing you with open communication and explaining to you exactly what they do and what they will do for you. You may not understand it all, but you should at least have the opportunity to know the nitty-gritty details of search engine optimization. If they tell you that they cannot tell you their “industry secrets” then JUST SAY NO. They probably don’t even have any real “industry secrets” and they should certainly not be keeping their methods hidden from their potential customers.

This is the age when more and more people are realizing their need for SEO services and during this time, a wealth of information is publicly available.  If they won’t tell  you what they are doing for you, then they are trying to hide information that is public from you or they simply don’t know what they are doing.  They probably have a few tricks in their bag and are hoping to figure out some more as they go.

Additionally, you need to be extremely careful that you do not use anyone who makes wild guarantees because they may be able to get you to page one of Google today and then get you de-indexed tomorrow.  Some unfortunate souls are still using ghost technology that the search engines only take a few days to figure out before they de-index the site.  Some SEO companies do get away with black-hat techniques for a while….but rest assured that the end result is going to be the death of your business on-line.

Remember, what worked 5 years ago often doesn’t still work today.  Experience does count and stability in the industry does count, but the best way to find out if you are going to be getting what you are paying for is to sit down and have them show you live search results and walk you through the process of change that needs to occur to your website, show you various sites that they will link you from and even pull up the coding to show you the back-end process that will be involved. It may not be the most fun hour you have ever spent in your life, but it might just be the most critical hour you have spent in order to grow your business and reach your Internet advertising goals.

The Technical Nature of SEO

Mar 27
2010

The Technical Nature of SEO

The technical nature of SEO is one of the reasons that it is greatly misunderstood among the business community.  Too often SEO companies either do not have a great deal of SEO knowledge and understanding themselves in order to provide adequate information to their clientele or a long-lasting result that keeps up with the changes that occur in time, or they have a thorough technical understanding and realize that it would be way over the heads of their business clientele and so do not make any attempt to truly describe what it is that they are doing for their client companies.

Both of these breed a lack of trust in the business community toward SEO professionals.

Search Engine Optimization

The technical nature of SEO or search engine optimization, includes a wide variety of factors.  These may be analytic research and development, the number of characters in a url and the order of these characters, the title tags, the H-tags or heading tags, the platform upon which the website is built, the avoidance of frames, the understanding of where tables are acceptable, the focal points of each individual page, the key phrase density percentage, the order of wording throughout the pages of content, the number of words actually on each page, the meta description tags, the relevance of links, the robot.txt files, the xml sitemaps, the key words, the optimization of images and videos, the nature of the hypertext, and the list goes on and on and on….

The importance of a continuous SEO plan for a company’s ability to remain competitive, along with the importance of an SEO professional constantly updating his or her education in their field is extremely critical.

A good way to learn about search engine standards and more about the technical nature of SEO is to simply visit Google webmaster tools and look at all of the documentation provided there…  This will help to begin your process of understanding of SEO and the importance of having a dedicated SEO professional working for you.

You will save a great deal of money and time in the long run if you use the services of an SEO company for your online business marketing campaign. Just make sure that your SEO professional knows their business and uses open communication and always provides you with complete control over your campaign, giving you any log-on/password information they use for any of your related accounts, etc. and so on.

SEO Companies and Link Building

Mar 25
2010

SEO Companies and Link Building

SEO Companies and Link Building – Benefit from Links While Avoiding the Pitfalls

How?

There is a big difference between dealing with link farms and obtaining good, credible, paid links and unpaid links, but that you pay an SEO company to create.

Initially, I want to discuss the importance of making sure that any links that you do pay for with credible business directories are set up in your name and with your contact information provided.  All too often, companies will just leave this entire process to the SEO company they are dealing with, not realizing that there could be consequences in the future.

Consider this, if you are paying someone to set up links for you with various websites and then you terminate the services of this SEO company, how will you know when it is time to renew your links? The big and important links are purchased on an annual basis, meaning that they will go away if you do not update them when the time comes for possible expiration, or if you are not aware of the need to update them…

Back-links – Press Releases – Articles – Internal Link Structure

The number of back-links that you have going to your website can severely decrease and your ranking and search engine positioning can go down at that point.  This is one reason why not only is it extremely important for your link plans to be set up under your name and with your information, but also for you to explore additional back-linking options such as those provided through article sites and major press release distribution sites.

Once a press release is published and distributed through a major site like Media Wire, if you have optimized it correctly, you will have effective back-links to your business website that span across multiple media outlets across the World Wide Web that cannot be taken away from you by any Client-SEO Company separation.

Additionally, your link building campaign should include a major focus on building a strong, internal link structure.  When this is done properly, it can create a great deal of power for the key phrases you are targeting and this, also, cannot be taken from you, other than from a discontented web design or web maintenance employee or contractor.

Open communication with your SEO company is extremely important if you are to avoid the pitfalls that can come with SEO services and link building.  Be certain that you fully understand what is being done for you and check your results online under a variety of key phrases that you are targeting in your campaign to see where you are regularly ranking.

Using the services of an SEO provider can greatly benefit your business if a diversified plan that matches your individual business needs is developed and executed.

What is SEO Writing

Mar 23
2010

What is SEO Writing

What is SEO Writing? What is SEO? What is Search Engine Optimization?

These are questions that I receive on a regular basis as the owner of an SEO writing and search engine optimization company.  Because of the highly detailed and technical nature of this work, it is not surprising that many business owners do not fully understand what SEO is.  It is increasingly common that business owners are realizing their dire need for a full-fledged Internet advertising campaign, but it’s more complicated than it used to be back in the days when you could simply put some words in print on a magazine or newspaper, on a billboard or in mail outs, etc.

The advancement of technology has increased the technical nature of effective advertising and this puts many in a quandry as to just how they ought to proceed forward in order to take advantage of the massive audience that is found online and searching for products and services daily.

Search Engine Optimization

Search engine optimization is the process involved in meeting search engine company standards and competing in the online marketplace.  To learn more about the process of search engine optimization, you can spend hours, days, weeks and months researching different SEO articles and resources online and still feel like your knowledge is inadequate.

One of the reasons that it is so complicated is because it is not a static field that is one way all the time and never changes.

Another reason is that there is a great deal of misleading information posted online regarding SEO because of a rather unfortunate method of competition that is used by some SEO companies.

Additionally, the very fact that there are so many different pieces to the puzzle of search engine optimization creates varying stories from different companies that have used different techniques and achieved some successes in specific industries.

What is definitely true, however, is that each individual SEO or Internet advertising campaign should often be slightly if not dramatically different in order to achieve the most effective results for the specific company involved.  Also true is that many people go into the SEO business with only a small amount of knowledge and do not have the ability to offer the diversified level of SEO service that will achieve the maximum result, i.e. ROI (Return on Investment) for their client companies.

I am keeping this website up to date with regular articles because of the importance of website activity and my desire to share helpful information with the public.  However today, when I post this article, you will not see the normal copywriting encouraging you to call that is  included in other articles on this website, because at the moment, the successes I have been achieving in my SEO company for a large variety of businesses around the Houston area, have created what is at this point, embarrassingly enough, a waiting list for services from the SEO Web Content Writing Solution.

In a few weeks or months, I will hopefully be posting articles that say “Please call!” again…and certainly, if you feel like perusing my website and giving me a call to discuss your options for Internet advertising, I would be happy to schedule a future appointment to meet with you, or recommend one of the outstanding SEO companies that I work closely with, whom I know would provide you with exceptional services for helping your business to grow.

If you do not already have a fully diversified Internet advertising strategy, please consider the huge audience of potential customers that you are missing today and begin developing your plan to incorporate SEO services in Houston into your business marketing model today!

Regardless of the type of industry you are involved in, whether it be Houston photography services, stud welding, window insulation distribution and installation, filing equipment, floral shop, catering, industrial shelving, wedding dress companies, seafood restaurant, medical testing or most any type of industry or field whatsoever, you can benefit greatly from employing the services of an SEO firm to help your business grow in sales and credibility.

SEO Services in Houston: Additional Resources

Backlinking

Build Credibility with Web Content

SEO Copywriter

Press Release Company

Why Do Search Engines Look at Links

Pay Per Click Services in Houston

Mar 15
2010

Pay Per Click Services in Houston

Pay per click services in Houston are an aggressive form of Internet advertising that can generate an exceptional number of leads for your business if they are correctly managed.  Contact the SEO Web Content Writing Solution at (832) 884-1330 for this scalable Internet advertising strategy, so that you can begin receiving instant results today!

When you use the professional services of an Internet advertising agency to manage your PPC campaign, especially one that is actually interested in your business success, you will discover that there is a great difference between the results received without the SEO experience and the results that come from a pay-per-click professional who thoroughly understands all that is involved in key word research and marketing strategies to maintain a successful PPC account with Google.

Give us a call and learn more about how your business will benefit from Houston pay per click services.

Houston Internet Advertising

The value you put on your internet advertising strategy will directly dictate your potential client reach.  In addition to pay per click services, you should have an optimized website with regular SEO services in order to turn your business website into a lead generating machine.  A diversified marketing plan will help you to increase your reach in your marketplace with the most precision marketing plan you can achieve.

At the SEO Web Content Writing Solution, we provide a very unique set of services, enabled by our affiliation with a wide range of SEO and marketing companies.  For all of your business marketing needs, we either perform these services or we have partners with many years of experience who do.

Coopetition is extremely important in the world of computer technology and for all types of business marketing, even those advertising services that fall beyond the realm of the technology scope.  Your business has a real chance to beat out the competition, no matter how large they may be, when you enact a diverse marketing strategy through the use of experienced advertising professionals.

Where advertising is concerned, the ONLY THING THAT MATTERS IS RESULTS.  Companies are coached by professionals to re-invent themselves as the years progress; to make the most of their resources; and to use the knowledge and skill of professionals as they analyze every aspect of their business operations and marketing strategies.

Your opportunity is right in front of you as you read this article about pay-per-click services in Houston.  Because of our wide-reaching network for Houston businesses, we at the SEO Web Content Writing Solution can provide you with exactly what you need to succeed in a no punches pulled fashion.  It is not about getting a paycheck today and disappearing tomorrow.  That does not benefit anyone in the long run.  It is about doing what it takes to ensure the success of businesses that we work with here at the SEO Web Content Writing Solution.

Give us a call at (832) 884-1330 for information on PPC (pay per click) services in Houston or for any other type of business marketing or technology assistance you require today!  We have worked hard to join forces with the best in the industry and continue to do so on a daily basis.  This keeps our customers ahead of the rest and ensures that all those who are serious about achieving company and product branding, increased lead generation and most importantly, increased sales, have the opportunity to compete with the best advantages available in their industry.

It’s your call for exceptional marketing services and results….

Additional PPC & Internet Advertising Resources:

Web Search Engine Marketing

Press Release Company

Why Do Search Engines Look at Links

Benefits of SEO Writing

Internet Advertising: Why Misunderstood

Search Engine Optimization

Mar 09
2010

Search Engine Optimization

Search engine optimization services are essential for business owners who do not have time to take on a second full-time job, who do not want to increase the expense of their business by hiring an additional SEO web developer, Internet marketer and professional writer as a minimum.  Additionally, the number of professionals who are truly familiar with search engine optimization techniques that will deliver the maximum result levels are few and far between.  Contact the SEO Web Content Writing Solution today at (832) 884-1330 to learn why SEO services are essential for your bottom-line business interests.

In the past, it was much easier for companies to claim they offered SEO services and to achieve results based upon their minimal amount of knowledge and effort.  This was before the general public of business owners had ever heard of the term “SEO.”  Now, however, the field is becoming much more competitive and companies that were once displayed on the first page of Google, are now wondering why they have dropped so far down the line.

Search engine optimization is not a static industry.  There are not 5 rules that remain the same and never change and will generate success for your business.  If you do not have an SEO service provider who remains up to speed with the latest SEO techniques, you may expect to lose money from the monthly SEO service you are receiving, especially when compared to the number of leads that you would be generating if you used the services of a real SEO provider.

Now is the time to contact the SEO Web Content Writing Solution and change your business marketing strategy to match the current SEO industry.

SEO Services in Houston

First, you should consider that you would be spending between $4,000.00 & $12,000.00 per month to have the full set of SEO services that we will provide you handled in-house by your own employees. This does not count covering their medical benefits…

You might also be choosing to use less effective print advertising methods, thinking that these are a replacement for Internet advertising.  You can simply no longer live under this veil of deceipt.  Print advertising may be very important for a number of reasons, however, you must include Internet advertising as part of your overall marketing strategy.  Target your specific audience precisely and get them to come to you by contacting the SEO Web Content Writing Solution for SEO services today.

SEO services in Houston are not a racket or a scheme, even though there have been many companies in the past and still are, that are preying on the lack of knowledge surrounding exactly what SEO or Search Engine Optimization or Search Engine Marketing and so on, really is.

When you call the SEO Web Content Writing Solution at (832) 884-1330, you will have the opportunity to become fully informed about exactly what SEO services will be provided to you and why, as well as your expected results and even time frame for seeing these results.

Give us a call or sign up today to get your SEO package started and discover the amazing way that you will be turning your business website into a lead generating machine.  The time is now. The competition has already started. The sooner you begin your question for search engine domination and financial return from your business website, the more opportunity you will have to rise above your competition at a steadily increasing pace.

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