Google’s “I’m Feeling Lucky” choice is one of the major reasons that it is important to keep up the fight for spot #1 in Google when working on your company’s search engine positioning.

In the first three months of 2009, it was estimated that over 290 Million searches had already been performed on Google search engines. Internet usage has continued to rise in 2009, however, consider that if that figure remained consistent and there was no rise, that Google searches alone made in the year 2009, will have reached 1,160,000,000. Therefore, in being extremely conservative, well over a billion searches will have been performed on Google search engines by the time we hit the year 2010…in just a few days.

I’m Feeling Lucky Button

When you perform a Google search from the basic home page of www.google.com, you will discover that you can either choose to pick on the button “Google Search” or hit the enter key which will do the same thing, or you may choose the “I’m Feeling Lucky” button.

This “Lucky” button will not take you to the normal search results screen where often millions of listings are competing in the organic search engine results pages for the first, second, or third page. Instead, it will only take you directly to the website that is listed at that moment in the number one spot in the Google search engine under the organic listings.

This means that for all the searchers who choose “I’m Feeling Lucky,” none of the sponsored listings (pay-per-click listings) nor any of the map listings, are the least bit relevant because they do not show up for that particular searcher.

How many people make the choice to “Feel Lucky?”

The question is then: How many people choose the “I’m Feeling Lucky” button.

Answer: A whopping 1% of all Google users is the recent estimate for these “Lucky” searchers.

One percent may not sound like anything at all to you, but be careful not to disregard this 1% too quickly.

Here are two very important reasons why you should give some credence to this lowest of the low single digit number.

1.  Consider that the number of searchers in one year is over a billion. This means that in one year alone, the number of “Lucky” searchers equates to about 11.5 Million searchers. About 967 thousand searchers each month choose the “I’m Feeling Lucky” button when performing a Google search. That is more searchers than even visit some of the smaller search engines in an entire year.

2.  Dedicated “I’m Feeling Lucky” searchers are often people who want what they want and they want it right now. This means that it is entirely possible that these searchers may equate to a higher sales conversion rate for Internet advertising.

Call the SEO Web Content Writing Solution today at (832) 884-1330 to start with your Houston SEO service and begin the climb to the number one spot in Page one of Google.

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Search engine news reveals that Google is still the top search engine by a landslide. Dating from January 2009 to November 2009, www.google.com was the most used website of all of the (getting to be) countless websites across the World Wide Web.

The term that was actually searched on the most in 2009 was “Facebook.” This is different from the previous year, 2008, where MySpace was still in the lead, even though so many people seem to have drifted away from it long before that. Despite the extreme drop in popularity for MySpace, they were still very popular in 2008, but now Facebook is in the lead by far being the first most popularly searched term for 2009 and myspace being all the way down at #10 of the list.

While this is all very interesting, the only way that it is truly helpful is in comprehending the importance of following the Google guidelines for the optimization of websites, as well as the acknowledgement of the increased exposure that can be had by social networking sites such as Facebook.

Many social media marketers would have you believe that it is the end all/be all of Internet advertising. However, it is one component that can be especially helpful.

Organic Marketing

Linkbuilding

Internet Advertising

Content Development

SEO Web Design

SEO Website Analysis

All of these things are what work to help your company to grow. These are many of the technologically advanced components of today’s successful business marketing plan.

Google is still on top by far. Optimize for Google and you are very likely to be optimized for the other search engines as well. Speak to an SEO service expert and learn more today! Call (832) 884-1330